Our world is complex, and growing more so every second of every day. Keeping up with it can be a daunting task and conveying relevant information to your clients amidst the din can be even tougher. Augmented reality provides a tool to put the information in context and deliver it in a compelling and accessible way.
Augmented Reality (AR) digitally enhances real-world environments with sounds, video, graphics or other information. This information is typically tied to a specific object or geo-location and uses computer vision, object/facial recognition, fiduciary markers, or GPS to track digital information to real-world objects. Augmented Reality scenes often include interactivity, video overlays and 3D characters and animation.
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